One of my professors, Corey Billington (at IMD), gave an interesting tip. Every big celebrity brand has two adjectives that we associate with them(Margaret Thatcher: Iron lady, Bill Clinton: Charasmatic Democrat, Paris Hilton: Goodtime partying etc…). We should all get the two adjectives that relate to us as well.
Firstly find the two adjectives that you want associated with you (e.g. people person, IT expert, good presenter, funny, doer, creative, intelligent, charming, nice, friendly, organised etc…). Then take a guess at what people think of you. What image do people have of you in the organisation? Find this out by asking people who don’t know you so well. These are people that you have “hello, hi” terms with but maybe don’t see all the time. If you can survey 30 or so of these people you will see a patern emerging.
If there is a gap in what you want them to think of you and what they think of you than there might be an image problem. This isn’t something you can fix overnight but if you are aware of it at least you can work on it.